Teneo-Protocol
Teneo Protocol is a blockchain-based project focused on building a decentralized data-sharing ecosystem. It aims to let users contribute and access real-time data—often from sources like social media or public web content—while retaining ownership and earning rewards for participation. By combining distributed infrastructure with token incentives, Teneo seeks to make data more transparent, accessible, and fairly monetized, rather than controlled by centralized platforms.
As a 360 Designer for Teneo Protocol, I played a comprehensive role in shaping the project from the ground up, leading the creation of its brand identity, marketing strategy, and product experience. I developed a cohesive visual and narrative language that defines how the protocol is perceived, ensuring consistency across all touchpoints.
Beyond branding, I crafted marketing assets and campaigns that effectively communicate the project’s value and vision to its audience. On the product side, I contributed to designing intuitive and engaging user experiences, aligning functionality with the brand’s core identity.
My role bridged creativity and strategy, ensuring that every element—from concept to execution—worked together to build a strong, recognizable, and user-centered ecosystem.
